Duhlade: A Premium Coffee Journey Inspired by the Legacy of Du Halde
Challenge
Duhlade, a premium coffee brand, is set to launch coffee bean capsules under its name, inspired by Du Halde, a 14th-century French voyager.
His work on India’s geography helped establish coffee plantations, contributing to the unique flavor of Indian coffee now loved worldwide.
Goal
The goal was to establish a cohesive brand identity that included eye-catching packaging and consistent marketing collateral.
This would create a memorable product presentation and align with the new brand messaging. Additionally, revamping the e-commerce branding aimed to enhance online visibility and improve the overall customer experience.
Result
To align with this rich heritage, Duhlade’s brand was revitalized with a cohesive identity, fresh visuals, and impactful messaging.
The new design features eye-catching packaging and consistent marketing materials, enhancing product presentation and boosting e-commerce visibility for a seamless customer experience.